My PDT weighting:

P 35% •••••••

D 25% •••••

T 40% ••••••••


People – 35%:

The project is driven by insights and requirements gathered from real users and stakeholders. User input was present at every stage of the project.

Design – 25%:

The project uses a design language and tone of voice informed by user research and refined through prototyping and testing.

Technology – 40%:

The final digital product works to the highest degree. The technology used was informed by the social context of use.